A Flexible Approach to Handling Complex Product Data
Since 1874, Louis Poulsen has been a leading provider of architectural and decorative lighting, serving both professional and private markets worldwide. With 5,000 product variations in 14 languages, the company needed an efficient way to manage and distribute product information across multiple platforms.
“With Perfion, I am free to model product data as I please – and also to meet the needs of our various countries. Everything is possible! Our business is constantly changing and evolving, but the PIM system has always been able to keep up. The investment in Perfion has been returned many times over.”
– Maiken Høhrmann, Product Information Manager, Louis Poulsen
The Challenge: Time-Consuming Manual Processes
Before implementing Perfion, Louis Poulsen relied on manual methods to handle product data. Sales teams pulled lists from the SAP ECC ERP system, emailed quotes, and shared additional details over the phone. This process was slow, inefficient, and made it difficult to present product options visually. The company needed a better way to organize, update, and share product information across its webshop, catalogs, and marketing materials.
The Solution: Perfion PIM
To improve efficiency, Louis Poulsen adopted Perfion Product Information Management (PIM), which integrates directly with SAP ECC and EpiServer, their web and e-commerce platform. Perfion allows the company to freely model product data, ensuring information is always up to date and easily accessible.
The Results: Significant Time Savings and Improved Efficiency
With Perfion, product information now flows directly to B2B and B2C websites, data sheets, and price lists, eliminating redundant manual work. The native Adobe InDesign connector also enables automatic catalog creation, cutting down production time for their 180-product catalog in 12 languages.
In just a few years, Louis Poulsen has reduced manual product data processes by 50%, freeing up valuable resources across multiple departments.
