Boyum IT Partner Conference 2026

May 27-28, Lisbon

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Conference agenda

Registration

Registration and badges

09:00–11:00
The Foundry Hall

Keynote session

Presented by: Christian Ecks

Speakers: Jesper Andersen, Lasse Lorenzen, Diamond Sponsor, Platinum Sponsor

11:00–11:30

Coffee break

11:30–12:00
The Foundry Hall

Diamond Sponsor – Cloud4Partners

The Assembly Floor

Engineering intelligence into Product Data. Showcasing the next generation of development in Perfion PIM – Part 1

Speaker: Jeppe Hatting

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Through guided discussion and structured input, attendees will actively shape the conversation, challenge assumptions, and bring forward real world insight from customer projects. This is an open discussion focused on influencing the Perfion roadmap, where partners and agencies are expected to speak directly to the realities of the field. What slows teams down, where complexity is increasing, how product data behaves under pressure, and where investment will have the greatest operational impact. The outcome is clear, a shared view on priorities shaped by real production and go to market demands, stronger alignment between product and partner needs, and a direct opportunity to influence the future direction of the Perfion roadmap in a way that reflects how the PIM landscape is evolving and where value is actually created.
12:00–12:30
The Foundry Hall

Diamond Sponsor session

Speaker: To be announced

The Assembly Floor

Perfion for the data driven era of governance, supporting sustainability and Digital Product Passports

Speaker: Bluedesk – Barry Tempelaar

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Sustainability regulations and Digital Product Passport requirements are changing how manufacturers manage and prove product data. Compliance is not limited to just a reporting exercise as it now requires structured, reliable, and connected information across the entire business. In this session, we take an interactive approach through open collaboration and discussion on how Perfion supports these new demands. The goal is to navigate the gaps that need to be addressed with a focus on crafting an action item list with a clear view of what needs to be prioritized to ensure Perfion becomes the best solution in the market for managing these legal obligations.
12:30–13:00
The Foundry Hall

Inside the Beas Engine Room driving the next generation of Manufacturing: Web Client innovation, standalone Web access, and Cross-Platform enhancements

Speakers: Ana Bracho & Jesus Medina

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This session explores how the Beas Manufacturing engine is being rebuilt for the next era of production: with new capabilities in the SAP Business One Web Client, the launch of the Beas Web Standalone for broader access, and usability improvements that will also enhance the desktop experience, with new APIs enabling greater interoperability and partner-driven extensions to engineer solutions with greater precision.
The Assembly Floor

AI Driving the Product Information production line, beyond product descriptions

Speaker: Jesper Gjedde

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The industrial revolution was not built on one invention but on machines working together across every part of the production process. This session shows how AI in Perfion goes far beyond generating a product description, supporting every fundamental PIM process from onboarding and ideating new products, through enrichment and validation, all the way to launch. We will look at how Perfion customers are already putting these tools to work today.
13:00–14:30

Lunch and networking

14:30–15:00
The Foundry Hall

The machinery behind modern warehousing, building the next generation of Logistics solutions

Speaker: Miguel Lozano

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On the warehouse floor, performance is defined by how well every moving part works together. This session explores how Produmex WMS & Scan are being rebuilt and modernized to support the next generation of logistics operations, with key changes to the solution architecture and a redesigned mobile front end built for real world execution. We will show how these developments strengthen control, improve speed and accuracy, and support continuous flow across receiving, picking, packing, and shipping. From the systems that drive coordination to the tools in the hands of warehouse operators, discover how Produmex is being reshaped to handle the scale, pressure, and precision of modern logistics environments.
The Assembly Floor

Engineering intelligence into Product Data. Showcasing the next generation of development in Perfion PIM – Part 2

Speaker: Jeppe Hatting

See long description
Through guided discussion and structured input, attendees will actively shape the conversation, challenge assumptions, and bring forward real world insight from customer projects. This is an open discussion focused on influencing the Perfion roadmap, where partners and agencies are expected to speak directly to the realities of the field. What slows teams down, where complexity is increasing, how product data behaves under pressure, and where investment will have the greatest operational impact. The outcome is clear, a shared view on priorities shaped by real production and go to market demands, stronger alignment between product and partner needs, and a direct opportunity to influence the future direction of the Perfion roadmap in a way that reflects how the PIM landscape is evolving and where value is actually created.
15:00–15:30
The Foundry Hall

Reducing friction across business operations with the B1UP AI Assistant

Speaker: Julian Sondermann

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This session explores how the B1UP AI Assistant works within SAP Business One to strip out friction, automating repetitive tasks and tightening how work moves across the business. We will show how AI can be embedded directly into day to day execution to reduce manual handling, stabilize workflows under load, and keep processes running without unnecessary stoppages. From the points where work stalls to the processes that carry it forward, discover how the B1UP AI Assistant helps keep the whole operation running continuously, efficiently, and in sync.
15:30–16:00
The Foundry Hall

The Foundry Floor: Forging your first Perfion PIM opportunity

Speaker: Jesper Gjedde

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Before any craftsman picks up a tool, they need to know their materials. This session gives ERP partners their first proper introduction to Perfion PIM, what it is, why product information management is a natural and valuable extension of any ERP practice, and what the ideal Perfion customer looks like across both SAP Business One and Business Central. We will also show how bringing a digital agency partner into the mix can fast-track your first PIM deal, giving you the specialist craft skills to get moving without having to master every tool in the workshop yourself.
The Assembly Floor

Turning feedback into a higher standard of execution for Perfion

Speaker: Antonia Lynggaard

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Stronger branding, a clearer digital presence, and assets that better support the sales process are the consistent themes in the feedback we get. This session shows what has been delivered in response. We walk through how Perfion has been repositioned across brand, website, and campaigns, with a focus on clearer messaging, stronger product storytelling, and more effective “why Perfion” content that supports real conversations. The result is a more consistent and higher standard of execution across every touchpoint, making it easier to attract the right audience and convert interest into opportunity. Everything shown in this session is available for you to use today, designed to support your pipeline, strengthen your positioning, and help you drive more effective sales conversations with confidence.
16:00–16:30

Coffee break

16:30–18:00
The Foundry Hall

From what we do to why it matters, communicating your “so what” in a way that translates into measurable value for your future customers

Speaker: Carol Benton

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Translating technical capability into clear and compelling business value remains one of the biggest challenges in building a successful partner business, as conversations often stay focused on features while the real impact for the customer is left unclear. In this special workshop, Carol Benton brings a practical and highly relevant approach to closing that gap. Drawing on decades of experience in the technology sector and her Connect, Convince, Convert methodology, she will guide partners in shifting from describing what they do to clearly articulating why it matters in a way that resonates commercially. Through interactive elements and structured exercises, attendees will work with practical frameworks that can be applied immediately to strengthen customer conversations, presentations, and messaging, ensuring that value is communicated with clarity and confidence.
After 18:00

Wine and networking

Registration

Registration and badges

09:00–11:00
The Foundry Hall

Keynote session

Presented by: Christian Ecks

Speakers: Carlos Herrero, Paula Da Silva, Diamond Sponsor, Platinum Sponsor, Panel Partner Discussion

11:00–11:30

Coffee break

11:30–12:00
The Foundry Hall

Platinum Sponsor – Experlogix

Speaker: Experlogix

The Assembly Floor

Where Production chaos meets structured Scheduling, how Just Plan It keeps operations moving

Speaker: Manuel Büdenbender

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Production rarely runs to plan. Delays, constraints, and constant changes put pressure on scheduling and disrupt the flow across the shop floor. This session explores how Just Plan It brings structure into that environment, acting as the scheduling layer that keeps production aligned and in motion. We will show how it provides real time visibility, enables rapid adjustments, and maintains control as conditions shift throughout the day. As the scheduling solution of choice across all ecosystems, Just Plan It works seamlessly with Beas, standard SAP Business One, and ERP independent environments. We will showcase these integrations in action, introduce the open API that allows systems to connect and coordinate, and share what is planned with AI to further strengthen scheduling under real world production pressure.
12:00–12:30
The Foundry Hall

Smart flexible Logistics: AI-Powered customization for Produmex WMS & Scan

Speaker: Thomas Breton

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Warehouse performance is defined by how well systems respond under real operating conditions, from inbound pressure to picking accuracy and dispatch speed. In this session, we explore how Produmex WMS can be extended through advanced customization to support more controlled, consistent, and high performing logistics environments. We will provide a high level view of key capabilities, including Hook Flows, WMS API, and scanner personalization, and show how AI is being applied to accelerate delivery, streamline configuration, and strengthen decision making where it has the greatest operational impact. Through real use cases, this session demonstrates how to raise execution standards across the warehouse, enabling teams to operate with greater precision, respond faster to change, and sustain a higher level of operational excellence over time.
The Assembly Floor

From Bad Data to Real Demand: Making PIM a competitive advantage in the AI driven market

Speaker: Antonia Lynggaard

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Insights from the B2B eCommerce Association highlight a hard truth that many projects overlook. PIM challenges are not the same across manufacturers and distributors, and most failures do not come from the technology itself, but from the quality and structure of the product data behind it. When the data is fragmented, inconsistent, or incomplete, even the best PIM solution will struggle to deliver value. This session takes that reality and turns it into an opportunity. We explore how partners can position Perfion not just as a system, but as part of a broader product data strategy that customers increasingly need help defining. The focus shifts from implementation to ownership of the problem, guiding customers through how to structure, govern, and scale their product information in a way that supports real business outcomes.
12:30–13:00
The Foundry Hall

From Workshop to Factory floor: A Perfion success story

Speaker: Eyson

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The most valuable insights often come from real world projects. In this session we step onto the factory floor with a partner to explore how Perfion was introduced to solve a real customer challenge. We answer what challenges the customer was facing, how the partner approached the opportunity, and what value Perfion ultimately delivered. Through a real case we will walk through the journey from challenge to solution and the results achieved once product information was brought under control.
The Assembly Floor

Smart Manufacturing boost: AI & B1UP in action

Speaker: Manuel Büdenbender

See long description
True manufacturing excellence is built when systems are shaped around the realities of production, not constrained by standard functionality. In this session, we explore how Beas Manufacturing can be extended with B1 Usability Package (B1UP) to create tailored solutions that respond to complexity on the ground. We will look at how AI strengthens both execution and process design, helping teams structure workflows more effectively, remove inefficiencies, and make better decisions earlier. The result is faster implementation, greater operational control, and the ability to adapt without disrupting production. Through real world use cases, this session shows how manufacturers can raise performance, improve consistency, and build more resilient operations without adding unnecessary complexity.
13:00–14:30

Lunch and networking

14:30–15:00
The Foundry Hall

AI is changing how customers choose ERP Partners. Are you where you need to be?

Speaker: Antonia Lynggaard

See long description
Large Language Models are fundamentally changing how customers research, evaluate, and ultimately choose their preferred solutions providers. The traditional journey built on relationships, referrals, and surface level messaging is being replaced by AI driven discovery, where credibility, clarity, and digital presence are constantly assessed and compared. In this session, we explore what this shift means in practical terms. How prospects are using AI to shortlist partners, what signals influence those decisions, and where many partners are currently falling short without realizing it. We will look at how your expertise is being interpreted by AI, how your content and positioning are shaping visibility, and what you can do to ensure you are not only found, but chosen. The focus is simple: are you showing up in the right way, in the right places, with the right message, for a buyer who is no longer thinking the way they used to?
The Assembly Floor

Beas unleashed: AI-Driven problem solving

Speaker: Jesus Medina

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Resolving production issues and delivering manufacturing projects at pace requires more than technical expertise. It demands clarity, structure, and the ability to act decisively under pressure. In this session, we explore how AI strengthens Beas Manufacturing across both troubleshooting and production line reorganization. From accelerating root cause analysis on the shop floor to supporting the structuring of requirements, solution design, and validation, AI helps teams cut through complexity and move with greater confidence. It enables faster resolution, sharper decision making, and more controlled execution. Through practical examples, this session demonstrates how to streamline delivery, reduce friction, and consistently achieve stronger manufacturing outcomes.
15:00–15:30
The Foundry Hall

Empowering the SAP Business One Web Client with B1 Usability Package

Speaker: Julian Sondermann

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The shift to the SAP Business One Web Client is changing how users interact with ERP, bringing a more flexible, accessible experience that aligns with modern ways of working. But while the Web Client continues to evolve, many partners and customers are still asking how to extend it to match the usability, efficiency, and control they rely on today with B1UP on the desktop. This session explores the B1 Usability Package’s new features designed to enhance the Web Client experience, enabling partners to deliver more tailored, streamlined, and user friendly workflows directly in the browser. The focus is on how to bring structure, automation, and personalization to accelerate adoption of the Web Client.
The Assembly Floor

The Demo That Wins: Turning Product Data into Deals

Speaker: Jesper Gjedde

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In a market where customers are doing more research before they ever speak to a partner, the demo has become the moment that either builds confidence or loses it. This session focuses on how to demonstrate Perfion in a way that feels relevant, commercial, and grounded in real business outcomes rather than features. We walk through how to structure a demo that reflects how customers actually experience product data challenges, from scattered information and inconsistent content to the pressure of managing multiple channels and growing compliance demands. Instead of showing everything, the focus is on showing what matters, using a clear storyline that connects product data to speed, accuracy, and control.
15:30–16:30
The Foundry Hall

Engineering our next growth – Protecting and expanding what we already have

Speaker: Anders Andersen

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Growth doesn’t only come from new sales. A significant part of future revenue already sits within the existing customer base, though the challenge is that this revenue is often either at risk or not fully captured. In this session, we’ll explore where revenue is being lost across the customer journey – from missed upgrades and low adoption to unclear value realization. Based on early learnings from Boyum’s Customer Success Unit and our work with partners, we’ll highlight where visibility, alignment, and execution break down, and how this impacts both retention and expansion. With an “engineering excellence” mindset, we’ll explore how stronger coordination between partners and Boyum can turn these gaps into a more predictable model for revenue protection and growth. The goal is simple: to create a shared understanding of where revenue is at risk, where it can be expanded, and how we, together, can measure and act on it more consistently.
16:30–17:00

Coffee Break

17:00–17:30

Proceed to the bus

17:30–19:30

Boat tour of Lisbon (Bossa Nova & drinks on the Tagus River)

20:00–22:00

Partner Awards Dinner in cocktail style

22:00–24:00

Party with DJ